To mark the seventh year of the collaboration between the brand and the charity Tommy Hilfiger Breast Health International, Claudia Schiffer and Naomi Campbell illustrate the campaign.
The principle of action is simple, Tommy Hilfiger makes a fashion accessory and an important part of the sale price will be donated to the Association for the fight against breast cancer every year. For this seventh edition, is a leather bag blue was created, practical and comprehensive, all ready for a working girl looking for a touch of glamor, the brand has thought of adding dark red stripe. This fashion accessory is sold € 299 and € 100 will be dedicated to the IHB.
The two models have been very successful as celebrities like Charlotte Gainsbourg, Carla Bruni or Milla Jovovich, who had lent their faces to the occasion. Contacted by the brand, Claudia Schiffer and Naomi Campbell have said yes without hesitation declaring be honored to have been elected. If not applied to the sides of the fight for the same reasons, the two want to improve the results of the fight against cancer.
Claudia Schiffer is committed to the prevention and early detection of cancer:
Breast cancer can have a devastating effect (…) I hope that our efforts will make a difference
Naomi Campbell mentions, personal reasons:
My own mother, who suffered from breast cancer, I was in the foreground to see the trials and challenges that this disease can cause….